Most People Just Don’t Care, and That’s Okay.

Posted on May 21, 2013 in Advertising

“The most frightening thing in our business right now [apart from the dearth of great creative work] is the dangerous assumption that most people are already interested in what we have to say and want to take part and get involved in some kind of conversation or relationship with a brand.”

The Sell! Sell! Blog

Leave a Reply